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Bench Media

Bench Media

The Digital Disruption Agency

Australia

10-49

2012

4.8

At Bench, we are one of the leading independent media agencies in Australia and we are here to revolutionise the way digital advertising works.

We know that each brand is unique and we don't believe in a cookie-cutter approach. With 35+ Media integrations and access to 100+ data partners, we provides bespoke solutions tailored to our clients' needs across all digital channels, including Search, Social, Display, Audio, Digital Out-Of-Home, Video, TV/BVOD and Native advertising.

Our team of certified media experts are all on-shore homegrown talents with a deep understanding on the ANZ market as well as the adtech and martech ecosystems.

Armed with our proprietary technology, we provide control and clarity to advertisers on their campaigns so they are confident that their media investments are well looked after and can make informed decisions about the use of their marketing budgets.

Within a few years, we have grown our portfolio to 250+ happy clients including leading brands such as Cook Islands Tourism, Miele, Samsonite, 20th Century Fox and Modibodi.

Storlek på kundens företag
Prissättningsmodell
  • Kommission
Budget
  • $5,000+
Geografiskt fokus
  • Australia
Språk
  • Engelska
Framgångshistorier

Utmaning

With borders reopening after the COVID-19 hiatus, a major luggage retailer wanted to capitalise the reopening of air travel to sell travel luggage.

Lösning

Bench partnered with a leading tourism data provider and implemented a digital campaign targeting in-market international travel audiences with a focus for travel intent to Europe and the US.

Resultat

The campaign was a raging success, driving incremental sales and achieving a cost-per-sale 337% better than any other channel.

Utmaning

COVID-19 strongly impacted the Travel & Tourism industry. When borders and air travel started opening up again, a major tourist destination prepared for a much-needed boost in activity.

Lösning

Bench designed a media audience persona for tropical travel intenders, combining audience segments, lookalikes and retargeting to put this group of islands as a top-of-mind destination.

Resultat

Over 10,000 new email subscribers were driven by the campaign in addition to a 50% traffic surge and a 184% increase in social engagement.

Utmaning

As a global leader in supplying premium household appliances, this brand wanted to increase their store sales in the Australian market.

Lösning

Bench designed a strategic digital campaign aimed at driving highly targeted and engaged traffic to the brand's website, that will in turn become physical visits to physical stores.

Resultat

Through attribution and footfall measurements, the Bench campaign proved successful in increasing footfall traffic and sales in stores. Further optimisations were performed throughout the campaign such as determining optimal time of site, ad frequency and targeted postcode areas

Våra kunder
Australia: Byrån Bench Media hjälpte Cooks Islands Tourism att få sin verksamhet att växa med SEO och digital marknadsföring
Australia: Byrån Bench Media hjälpte Britax att få sin verksamhet att växa med SEO och digital marknadsföring
Australia: Byrån Bench Media hjälpte Nuheara att få sin verksamhet att växa med SEO och digital marknadsföring
Australia: Byrån Bench Media hjälpte Lyre's att få sin verksamhet att växa med SEO och digital marknadsföring
Australia: Byrån Bench Media hjälpte Modibodi att få sin verksamhet att växa med SEO och digital marknadsföring
Australia: Byrån Bench Media hjälpte Medtronic att få sin verksamhet att växa med SEO och digital marknadsföring
Våra utmärkelser
Australia: Byrån Bench Media vinner priset B&T Best Programmatic Team Award

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