Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October tesco.com received 30.35M visits with the average session duration 08:45. Compared to September traffic to tesco.com has increased by 2.8%.

Visits

30.35M

+3%

Pages / Visit

4.71

Avg. Visit Duration

08:45

Bounce Rate

48.59%

Total Visits last 3 months

Oct30.35M

Sep29.52M

Aug28.48M

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tesco.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Tesco.com's core audience is located in United Kingdom followed by United States, and Ireland.

Country		All devices	Desktop	Mobile
United Kingdom	90.38%	27.43M	34.54%	65.46%
United States	1.71%	518.69K	65.72%	34.28%
Ireland	1.49%	451.74K	16.13%	83.87%
Australia	0.66%	200.63K	18.01%	81.99%
Czechia	0.39%	118.3K	7.39%	92.61%

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tesco.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Oct 2024

On tesco.com, visitors mainly come from Direct (56.57% of traffic), followed by google.com (30.81%). In most cases, after visiting tesco.com, users go to google.com and googlesyndication.com.

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tesco.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Tesco.com's audience also visits sainsburys.co.uk, followed by trolley.co.uk, and asda.com.

sainsburys.co.uk

Visits:

21.47M

trolley.co.uk

Visits:

2.06M

asda.com

Visits:

31.9M

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tesco.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Tesco.com’s traffic has dropped by -1.83% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 120.3% up to current paid search traffic.

Organic Search Traffic

27.14M

-2%

Paid Search Traffic

542.66K

+120%

Branded Traffic Share

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tesco.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

tesco.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to tesco.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United Kingdom

Oct 2024

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
tesco	N	1	5,000,000	0.56	15.96%
tesco near me	N T	1	673,000	0.44	2.14%
tesco groceries	N	1	550,000	1.67	1.75%
tesco clubcard	N	1	301,000	0.3	0.96%
tescos	N	1	201,000	0.56	0.64%

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tesco.com Backlink Analytics

Analyze and track tesco.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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tesco.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

92.18K

15.16M

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tesco.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In October the number of backlinks to tesco.com has dropped by -7.23% and equals 15.16M. The amount of referring domains has dropped by -5.3% and equals 92.18K.

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