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13 oktober 2026London, Storbritannien

    Last updated: 13 april 2026

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    kaspersky.com Web Traffic Statistics

    Get a snapshot of kaspersky.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    kaspersky.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In mars kaspersky.com received 10,62 mn visits with the average session duration 08:39. Compared to februari traffic to kaspersky.com has increased by 28,71 %.
    Total Visits last 3 months
    mars10,62 mn
    feb.8,25 mn
    jan.9,93 mn
    Get marketing insights →10x daily insights. Free!

    kaspersky.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Kaspersky.com's core audience is located in Russian Federation followed by Brazil, and United States.
    Country
    All devices
    Desktop
    Mobile
    Russian Federation
    15,66 %1,66 mn67,94 %32,06 %
    Brazil10,41 %1,11 mn41,25 %58,75 %
    United States10,4 %1,1 mn45,06 %54,94 %
    India6,06 %643,63 tn23,46 %76,54 %
    Germany4,81 %510,56 tn49,15 %50,85 %
    See all countries →10x daily insights. Free!

    kaspersky.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On kaspersky.com, visitors mainly come from Direct (62,78 % of traffic), followed by google.com (18,44 %). In most cases, after visiting kaspersky.com, users go to google.com and kaspersky.ru.

    kaspersky.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how kaspersky.com appears across today’s top AI platforms:
    • 18 tn visits from ChatGPT
    • 12 tn from Gemini
    • 3 tn from Perplexity
    • …and more!
    Check your AI Visibility →Interested in Enterprise solution, book a demo!

    kaspersky.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Kaspersky.com's audience also visits avast.com, followed by anti-malware.ru, and eset.com.
    #1
    Visits:

    13,45 mn

    #2
    Visits:

    1,22 mn

    #3
    Visits:

    5,95 mn

    kaspersky.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Kaspersky.com’s traffic has increased by 11,91 % month-on-month up to current organic search traffic. In addition, paid search traffic has increased by 22,55 % up to current paid search traffic.

    kaspersky.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    kaspersky.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to kaspersky.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    my kaspersky
    N
    T
    13 6000,656,16 %
    kaspersky
    N
    227 1001,311,5 %
    касперский личный кабинет
    N
    11 3000,761,3 %
    как поставить пароль на ватсап
    I
    11 0000,021,0 %
    проверка на вирусы
    C
    34 4000,110,84 %